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World s most expensive Internet ad.
14 February 2006 A breathtaking journey has finally begun to discover the world s most expensive Internet ad.
Advertising space has always been a hot commodity. But how much are people prepared to spend for the top position on just launched and soon to be one of the world s most visited Internet sites, www.mostexpensiveinternetad.com?
Creative web designer Ugo Okonkwo who happens to be an Orthopaedic surgeon from England, UK says: "I tried to find out what the most amount of money was that anyone had ever spent on internet advertising but however hard I looked, I couldn t find a website that told me. Then I had a fantastic idea. I would make a web site that would tell me."
"The idea is simple yet powerful." Ugo explains. "Anyone can pay for advertising and have their really large logo displayed on the front page of www.mostexpensiveinternetad.com. It really is that simple. You pay for the ad, and I place your ad on the front page."
Then it gets more interesting. Ugo has only 22 spaces available on his site. The first space costs just one dollar and for that, you can place a large ad at the top of the front page of his website. But you can only have that space until someone else comes along and buys the next ad space. Each next ad costs twice as much as the previous and your ad will never leave the front page.
"The good thing about this " Ugo continues, " is that everyone can get involved. Early advertisers with small budgets can buy the less expensive spaces whilst the larger advertisers will eventually be attracted to the more expensive. Whoever currently has the most expensive ad will always be at the top position. Even more exciting is that the ads will always remain on the front page of www.mostexpensiveinternetad.com."
"We re all fascinated with record breaking events such as the biggest, the best, the most expensive." People are already coming back to re-visit Ugo Okonkwo s site just to watch how high the price will go. He gives regular updates via his witty 'Most expensive internet blog on the site's latest developments.
"It s an extremely exciting idea and I m very proud of www.mostexpensiveinternetad.com"
Source: prleap
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