Website Design & Search Engine Optimisation -- Searches up by 55% yet 85% of Businesses Have no Professional Strategy

The number of people looking to find small and medium sized business services via their websites is rising.

Neilsen/NetRatings has reported that the total number of searches across 60 search engines grew a massive 55% year-on-year (Dec 2004 compared to Dec 2005). The question for all businesses wanting to capture a share of this demand for information via their websites is, what are these businesses going to do about it.

Matt Roberts of UK Website Design Agency - Matt Roberts http://www.mattrobertsuk.co.uk [Website Design & Website Redesign Services UK] research shows as many as 85% of small to medium sized businesses have not got a website and search engine optimisation strategy in place. Which is great news for those who do, as they keep getting a larger slice of the action and also become harder to catch.

Website Design - Capturing your share

Of course businesses want to get their share of these potential clients. But here s the bad news. Having a website, submitting it to a few or even hundreds of search engines and waiting is far from being enough.

There are two marketing disciplines at play when it comes to capturing this audience. Website Design and Search Engine Optimisation. What is more, these are inseparable if a business is serious about making money by capturing those online searchers.

Matt Roberts explains, 'Without getting too technical, so much of being successful when ranking your website in the major search engines is in the design, link structure, coding and content of a website. Other factors include the number of quality on-topic websites linking to your site. Therefore to separate the website design process from your search engine optimisation programme is the wrong way to go about things.

Search Engine Optimisation - A word of warning

* Don t use website companies that promise to guarantee a certain ranking as you can not guarantee number one position to anyone. * Get started early, as Search Engine Optimisation is not quick and can often take 6 months or longer before you see results. * Use website designers that use ethical techniques and attempts to trick the search engines are highly likely to get you banned.

Website Design - What we know to be true

More and more potential clients are using the Internet to try and find businesses. The art of website design and search engine optimisation are linked. When looking for a website designer, look for one that knows how to design a website for search engines and site visitors without sacrificing design impact or visitor experience.

Related Internet Articles

• Meta Search Engine Ipselon.com Introduces New Results Ranking System
  22 June 2006



• Biblio.com's Search Engine Placement Doubles in 6 Months
  21 June 2006



• DMA Search Engine Marketing Council Presents at DM Days New York Conference
  21 June 2006



• New software program helps businesses to achieve high rankings on Google result pages
  21 June 2006



• Petwebdesigner.com offers specialty web design services for animal breeders and kennel owners
  19 June 2006



• WebSpider.com Search Engine Is Now Accepting Website Submissions
  18 June 2006



• MasterLink Search Marketing Expert Mark Barrera has successfully attained status as a Google Adwords Professional.
  18 June 2006



• HostChart Unveils a New Design (Webhosting)
  18 June 2006



• June 2006 Bandwidth Report With Internet Broadband Statistics by Website Optimization
  17 June 2006



• B10WH Web Hosting Directory Says News Feeds Help To Promote a Website
  16 June 2006

#1 - HostGator

Unlimited Domain Hosting Only $10 a Month Founded in 2002, Hostgator.com, LLC has quickly grown from its humble beginnings in Boca Raton, Florida into one of the most respected names in the web hosting industry. Renowned for exceptional customer support and unrivaled in terms of customer satisfaction, Host Gator is poised to take the lead in the highly competitive and densely populated world of web hosting providers. For more information! Click Here

#2 - 1&1 Internet Inc.

Got Root?! 1&1 Dedicated Servers starting at $99 mo. We guarantee the highest product quality, top security, and unshakeable reliability. 1&1’s advanced Data Centers have been built from the ground up using the most advanced technology available, giving our global network a strength that is beyond doubt. The power and stability of 1&1’s systems allows us to be first to market with web products that are innovative yet dependable. For more information! Click Here

#3 - ServerPronto

Get a full dedicated server starting at just $29.95! ServerPronto is a dedicated hosting subsidiary of Infolink, one of a few profitable Data Center Corporations in the world. From it's beginning in January 1999, Infolink served the "Value Orientated" segment of the Internet market. Not by offering a sub-standard product at a low price, but by offering a top-quality, feature rich product at an incredible price. Since the beginning Infolink has enjoyed dramatic growth while other's in the industry have suffered. We operate our own network in the USA and maintain redundant Fiber Optic Rings which allow us to directly peer with Tier 1 Internet Backbones. For more information! Click Here