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Small Business Has the Advantage over Large Corporations in Today’s Internet Ready World
4 January 2006 (PRLEAP.COM) Large companies may soon be looking to small business to find out what customers truly desire. :sing current website building tools, small business owners can literally and react to customer behavior in real time without cutting through red-tape.
“Small business owners have the competitive edge over the large corporations in this respect,” says nGenuity Solutions cofounder Christine Harrell. “Large corporations may have the funds to conduct lengthy testing, but don’t have the agility to respond to customer reaction as quickly.”
In the past, building cross-browser friendly websites had been a barrier for small and home based businesses without an IT department. Although freelance developments costs have become more affordable, business owners have still tied to an IT person often complain being billed for minor changes and the time it takes to get updates published, and the jobs finished.
With timely and unique content becoming the critical factor in search engine ranking and visitor traffic, it is now more important than ever for business owners to have a quick and cost effective way to update their sites to keep online profits thriving.
“Small businesses are much more agile than the large corporation,” says nGenuity Solutions President James O’Kelly, “and the time has come for small businesses to use their ability to react quickly to take the lead in defining what truly works for online customers.”
nGenuity Solutions,creators of Easy Website Builder (www.easy-website-builder.com) is a developer of content management web tools for small business and a pioneer in FireFox and Safari compliance. nGenuity Solutions’ mission is to leverage the advantage to the “under-dog”.
Source: prleap
All trademarks and copyrighted information contained herein are the property of their respective owners.
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