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Private Investor Who Quietly Amassed Extensive Collection of 'New Condo' Internet Domain Names Leasing Names to Real Estate Developers, Brokers, VCs
8 September 2005Private Investor Who Quietly Amassed Extensive Collection of "New Condo" Internet Domain Names to Lease Inventory to Real Estate Developers, Brokers, VCs.
"Unfair Sales Advantage?"
Real estate firms and developers have always had to compete amongst themselves to attract new real estate buyers. But, now some Internet-savvy firms will have access to an "unfair" sales advantage. The ability to "own" their new condo market on the web.
New Condo Domains (NewCondosDomains.com) is now leasing their substantial, private collection of Internet domain names to real estate developers and realtors. These domain names are designed to "cut through the clutter" of the web's massive content. What is New Condos Domains goal? It wants to drive a larger quality and quantity of exclusive new condominium sales leads to real estate professionals.
A Smarter Way To Target New Condo Buyers- By Specific Markets
New Condos Domains (www.newcondosdomains.com,) owns hundreds of Internet web addresses under
"New________Condo.com"and "New________Condos.com"for the most geographically-desirable resort towns, cities and states in the U.S. Canada and abroad. "We have secured both the New Condo.com as well, as the New Condos.com version of the names so we can 'lock-down' that space on the web for our clients."
New International Standard Proposed
Domain administrator Dean Phillips, wants to create a new international standard for advertising new condominiums on the Internet. "If a buyer wants a new condo, let's make it easy for them to find relevant developments on the web. Specifying the condo location within the domain name allows a more intuitive Internet search tool for consumers." In addition, the domain name structure makes them extremely search-engine friendly. Most new condo buyers begin their search on the Internet.
To pick just one location-Arizona- "New Condos Domains" not only owns www.NewArizonaCondo.com and www.NewArizonaCondos.com, but also names for the most popular cities within the Arizona, for example, www.NewTucsonCondo.com and www.NewTucsonCondos.com.
NewCondosDomains.com has ownership of 650 other locations, using the New______Condo.com and New_____Condos.com monikers. (This puts the firm in the position to allow its clients to control on the Internet every geographic condominium market that developer/realtor may be involved in now, or in the future.)
Leasing A "Funnel" For New Condo Sales Leads
A developer or realtor can lease names from New Condos Domains and "funnel" web traffic from the New_____Condos.com address seamlessly to their own web page. Most attractive is that the leasor will have exclusive use of these highly-targeted, real estate sales leads. "Why compete for eyeballs with dozen of other developers populating multi-development websites? There's a much stronger competitive advantage in what we are offering. We're confident that Internet-savvy firms will recognize our niche and subscribe to our targeted services."
Leasing rates starting at $295/month-less than $10 a day-depending on the market size and the length of the lease agreement. There may be allowances for bulk-leasing for larger orders from national developers and/or realty firms.
Large, Web-Savvy Developers Already Have a Head Start
Larger developers appear to have a jump up on smaller firms. Currently, one of the largest U.S. developers is targeting New Orlando, FL condo buyers by using this "linked-web page" approach to drive traffic to their new condominium development in Central Florida.
And, what if there's a slow down in the real estate market in the coming months, as many observers expect? Such targeted advertising will play a decisive role in the firms garnishing the lions-share of the business. "A tool like this could prove to be even more valuable in generating new sales leads. It's both an offensive and a defensive tool for developers and realtors," says Phillips.
So, Which Domain-Name Markets Are Available?
With 350+ metro markets and resort towns names in their inventory, the better question is what's NOT available-at least for now. Phillips has painstakingly acquiring the domain names for most of the popular metro and second-home locations in the West Coast, Rocky Mountain States, Sunbelt States, Canada and the Caribbean. "If it's a hot current or future resort/major metropolitan condo location we probably own it." Choices for location domains were made after extensive reviews of third-party marketing studies, as well as recent information from the U.S. Census Bureau. "Everything you'd want in a real estate domain name has been engineered into these domains. We're offering our leasing clients an online Internet identity that has Clarity, Searchability, Marketability and Exclusivity," says Phillips.
For more information on leasing New Condos Domains domain names or for press inquiries, please contact New Condos Domains at:
(561)799-7990.
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Source: PrWeb
All trademarks and copyrighted information contained herein are the property of their respective owners.
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