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Evisbility.com Expands Client and Service Capabilities by Purchasing Indian Tech Company Runwal Software
30 January 2006 San Diego based Internet marketing firm Evisibility.com has purchased Runwal Software out of Bombay, India, bolstering its web-wide marketing services to include general and specialized software solutions. «We're very excited around here,» says Danny DeMichele, CEO of www.evisibility. «We've been dreaming of the more dynamic capabilities that in-house software development could bring to our organization, and now, we have them.» www.evisbility.com, headed by over 30 years of combined web marketing experience, specializes in complete Internet marketing solutions and search engine optimization. Representing an impressive clientele of companies doing business on the web, Evisibility prides itself on its knowledge, experience, and its almost palpable understanding of how e-commerce operates. «There are so many marketing companies out there claiming miraculous results that it really is funny. The reality is that for sustained success on the web, a competent long range strategy needs to be implemented,» says DeMichele. «The trick to increasing sales in the interim is knowing how to tactically allocate marketing resources and being creative.» And Evisibility's creative endeavors stand to benefit most from the acquisition of Runwal. "They have expanded our infrastructure dramatically," says Mark Cave, Myzww President, "We just love quality of work from the www.evisibility.com offshore team" The integration of the talent of Runwal Software, a ten-strong software development team specializing in Internet based consumer applications, has already delivered some surprising results. «A promising content management system we conceptualized last year but were stuck on is now on track to be finished early next month» says DeMichele. In fact, the chief consultants at Evisibility have envisioned several marketing and tracking utilities that they intend to equip their services with over the coming year. These applications are designed to both enhance their general web marketing and SEO efforts and to provide their clients with valuable information on campaign progress and development. «Keeping a close eye on the progress of a given strategy is extremely important,» says DeMichele. «A web marketing campaign needs to evolve, and only by first knowing where it is going can you determine the appropriate direction to take it.» The acquisition of a specialized software company keeps time with Evisibility's view of Internet marketing as a highly dynamic enterprise that necessitates agile response to the terrain. They believe that unique marketing tools are one way to keep their clients and themselves at the head of the game. «It's our goal to have the most comprehensive array of specialized marketing and tracking tools offered by an Internet marketing firm,» says DeMichele. «We know it as our business to envision new ways of distinguishing our clients and ourselves from the competition.»
Source: prweb
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